7 Sections
29 Lessons
10 Weeks
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MODULE 1: Course Introduction & Foundations
4
1.1
Welcome to the Course
1.2
What This Course Will Help You Achieve
1.3
Why Most Social Media Marketing Fails
1.4
How Social Media Drives Leads & Sales
MODULE 2: Social Media Strategy Before Posting
4
2.1
Choosing the Right Platform for Your Business
2.2
Understanding Social Media Algorithms (Simplified)
2.3
Defining Your Target Audience
2.4
Using AI to Clarify Your Audience & Niche
MODULE 3: Content That Converts
6
3.1
What Makes Content Convert
3.2
Content Types That Drive Engagement & Sales
3.3
Designing Scroll-Stopping Posts (Canva)
3.4
Writing Captions That Convert
3.5
Using AI to Generate Content Ideas & Captions
3.6
Hashtags, Reach & Discoverability Explained
MODULE 4: Consistency, Planning & Automation (With AI)
4
4.1
Building a Simple Content Calendar
4.2
Using AI to Plan 30 Days of Content
4.3
Scheduling & Automation Tools
4.4
Best Posting Times & Frequency
MODULE 5: Turning Followers into Leads & Sales
5
5.1
Optimizing Your Profile for Conversions
5.2
Turning Engagement into DMs
5.3
Ethical DM & WhatsApp Selling
5.4
Using AI to Create DM Scripts & Replies
5.5
Common Conversion Mistakes to Avoid
MODULE 6: Analytics & Continuous Improvement
3
6.1
Social Media Metrics That Actually Matter
6.2
Identifying High-Performing Content
6.3
Using AI to Improve Content Performance
MODULE 7: Wrap-Up & Next Steps
3
7.1
Full Strategy Recap
7.2
What to Do After This Course
7.3
Growing Beyond Organic
Social Media Marketing That Actually Converts (With AI Tools & Automation)
Curriculum
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